I admit this isn't the most regularly updated blog. Other projects take priority, I get a life, I even fall out of love with the idea of blogging.
But I keep coming back to it. Why? Because I really believe in this fight we're waging, the fight against consultancy-speak, banality, and the impersonal. So it's time for another push, and this time perhaps a bit more structure.
I've been doing some training recently, and I'm going to share some of that with you. It's about being persuasive and making the impact you want to have on your readers. So over the next few weeks there'll be a series of posts that will add up to a guide for any writing that you do. It'll be great to hear what you think.
If there's anything else you want to hear about, leave a comment and I'll see what I can do. As we're being told so often at the moment, we're all in this together. And I'm going to do my bit.

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